Solutions For the Generation on the Go.

 

XO > Company > XOlution > History

The main steps behind XOLUTION's success:

2006 
Opening R&D Center Salzburg
Backed by several international investors committed to CAP Technologies’ idea of developing a new, revolutionary can closure, the company is opening an R&D Center in Salzburg, Austria, for the further research and development of the future product. First field test reveal that resealable can ends are in demand – both by consumers and beverage manufacturers.


2008 
Can of the Year Award - Winner Silver (Category Prototype)
The CAP Resealable Beverage Can End wins Silver at the Cans of the Year Award in the Prototype category at The Canmaker Summit conference in Warsaw, Poland. Cans of the Year has been organized by The Canmaker magazine since 1996 and annually recognizes innovation in metal packaging design.


2009 
Can of the Year Award - Winner Silver (Category Prototype)
The new XO-422 Resealable Beverage Can End wins Silver at the Cans of the Year Award in the Prototype category at The Canmaker Summit conference in Dubai. 


2010
Extensive field-testing with new XO Resealable End
XOLUTION starts extensive field tests in one of the most important markets for canned beverages, the United States of America. Since resealable cans are most valuable for active consumers, the team chooses Venice Beach in California, expecting critical and challenging testers amongst the young and active population both in the town of Venice Beach and its beaches. The tests are monitored by a US market research agency. Both marked and unmarked cans of different serving sizes containing a variety of different beverages are used – always directly comparing traditional SOT ends as well as existing reclosable ends with the new XO Resealable Can. 
Thanks to the detailed and very positive results of this field test and other studies carried out throughout the years before, XOLUTION gained valuable consumer insight and the affirmation for the future success of the product. 
As the product is entering the final stage of its development with final adjustments and refinements, it is now ready for its market launch. 

“The XO Resealable Can will change the consumers’ drinking and purchasing habits. Cans will strengthen their position in the market – not only in the already strong markets like the USA, but also in markets yet dominated by recyclable PET and glass bottles. This would also result in a very positive global environmental balance since the higher the recycling rate of cans worldwide, the lower the carbon footprint. The amount of virgin material and energy required for manufacturing cans is reduced, producing significant environmental savings.” (The Canmaker, 2010).